

Hydra Moist Moisturiser with SPF 30
Your face feels tight before noon, makeup settles into fine lines, and no matter how often you reapply, nothing seems to stick. For many people over 40, dryness isn’t just uncomfortable—it’s a daily battle that can make skin look older than it should.
By your 40s and 50s, skin’s natural oil production drops by 30–50%. Cell turnover slows, and your moisture barrier weakens, leaving your face vulnerable to dehydration and irritation. Environmental factors like central heating, sun exposure, and even some cleansers can make things worse.
The most effective moisturizer isn’t just about how rich it feels. You need products packed with ingredients that pull water in, seal it there, and support your skin’s natural repair. Look for:
Plenty of people reach for the thickest cream they can find, but that’s not always the answer. Here’s what often backfires:
Arish BIO-NATURAL offers targeted moisturizers for dry, mature skin, blending botanical oils with advanced hydrators. With our AI Skin Analyser, you’ll get a custom recommendation in seconds—no more trial and error. See our full range at arishbionatural.com.
Oil production and cell turnover both slow down with age, so your skin loses moisture faster and can’t repair itself as easily. This dryness makes skin feel tight and sometimes itchy, especially in cold weather or after washing.
Most likely, you’ll need to upgrade. Mature skin needs richer formulas with ingredients like ceramides and hyaluronic acid to replenish and lock in moisture, which lighter lotions often don’t provide.
Yes, natural oils can help soften skin and seal in moisture. They work best when combined with humectants and emollients for deeper hydration and barrier support.
Twice a day—morning and night—is ideal. Apply to slightly damp skin for better absorption, and consider an extra layer if you’re spending time in dry environments.
Gentle exfoliation once a week can help remove flaky patches, but avoid harsh scrubs. Opt for mild chemical exfoliants like lactic acid to prevent irritation.
Our AI Skin Analyser scans your skin for hydration, pores, fine lines, and more, so you get a personalized product recommendation that actually fits your needs. It saves time and helps prevent costly mistakes.
No need for a separate product—just extend your face moisturizer down to your neck and chest. These areas age faster and benefit from the same hydration.
Fragrances can trigger irritation or allergies, especially in dry, sensitive skin. Stick to fragrance-free or naturally scented products if you’re prone to redness or itching.
Some thick creams use occlusives but lack enough humectants. They seal the skin but don’t add water, so you end up with a greasy feel but little lasting hydration.
We blend natural oils, humectants, and ceramides to hydrate, repair, and protect skin. Our formulas are designed specifically for mature skin problems like dryness and fine lines.