Dry brittle hair treatment

Why Your Hair Feels So Dry and Brittle

If your hair snaps easily, feels rough, or tangles every time you brush, you're not alone. Over 60% of people experience dryness at least once a year due to heat styling, coloring, harsh shampoos, and even environmental stress. The cuticle—the protective layer—gets damaged, letting moisture escape and causing that straw-like texture.

Popular Myths: Oil Alone Isn't Enough

A lot of folks reach for coconut oil or heavy serums, thinking they'll fix everything. But just slapping on oil can actually make things worse if your hair is already fragile. Oils seal in what's already there—they can't replace lost moisture or protein.

Solutions Ranked by What Really Helps

Protein Replenishment

Start with a protein mask once a week. Hydrolyzed keratin or silk proteins patch up weak spots and restore strength. Look for products with clear ingredient lists—hydrolyzed wheat, soy, or oat proteins work best for fine to medium hair.

Deep Hydration—Not Just Surface Moisturizing

• Use a deep conditioner with glycerin or panthenol twice weekly.
• Leave-in sprays with amino acids help your hair stay flexible and less prone to breakage.

Gentle Cleansing Makes a Huge Difference

Switch to sulfate-free shampoos. Harsh cleansers strip away the little moisture you have left. Try washing twice a week instead of daily—your scalp adjusts after two weeks.

Common Mistakes to Avoid With Dry Brittle Hair

• Don’t skip trims. Split ends travel up the shaft, making hair weaker.
• Don’t use high heat. Even one pass of a straightener at 200°C can cause irreversible damage.
• Don’t brush with plastic or metal bristles—opt for wide-tooth combs or boar bristle brushes.

How Arish BIO-NATURAL Makes Dry Hair Care Simple

Arish BIO-NATURAL offers deep conditioning masks packed with plant-based keratin and nourishing botanicals. We even use our AI Skin Analyser to help match you with the right Bionatural® Actives for your scalp and hair type. If you're tired of guessing, start with us at arishbionatural.com and see how our science-backed formulas can restore your hair’s natural softness.