Mature skin routine

Dealing with Dryness and Loss of Firmness

If you're noticing your skin feels dryer or less bouncy than it used to, you're not alone. After age 40, skin loses about 1% of collagen each year, which means less plumpness and more fine lines. Menopause, environmental stress, and years of sun exposure can make things even trickier.

Why It Happens

Collagen and elastin production slow down with age. Oil glands become less active, so your skin's natural moisture barrier gets weaker. That means water escapes more easily, leaving your face feeling tight or flaky—sometimes even sensitive.

What Actually Works for Mature Skin

• Gentle cleansing: Ditch harsh foaming cleansers. Cream or oil-based formulas keep your skin's moisture intact.
• Layer hydration: Go for hyaluronic acid serums under a rich moisturizer. Aim for products with ceramides or squalane if you're feeling extra dry.
• Retinoids: If your skin can handle it, retinol or bakuchiol helps soften fine lines. Start slow—once or twice a week.
• Sun protection: SPF 30+ daily. Even if you're mostly indoors, UV rays sneak through windows.
• Exfoliate—gently: Weekly lactic acid or enzyme masks help with dullness, but skip gritty scrubs.

Practical Application Steps

1. Wash with a creamy cleanser morning and night.
2. Apply a hydrating serum (hyaluronic acid or peptides).
3. Use a moisturizer with lipids—ceramides, squalane, or shea butter.
4. Retinoid at night (only if your skin isn't irritated).
5. SPF every morning, rain or shine.

Common Mistakes to Avoid

• Over-exfoliating: Too much scrubbing makes sensitivity worse.
• Skipping moisturizer: Even oily skin gets drier as you age.
• Ignoring your neck and chest: These areas show age just as quickly.
• Sticking with products that worked decades ago: Your skin's needs change over time.

How Arish BIO-NATURAL Saves You From Guesswork

Our AI Skin Analyser scans your face in seconds and shows exactly where you need help—hydration, pigmentation, pores, and fine lines included. We match you with targeted Bionatural® Actives, so your routine isn't just guessing. If you're ready for a routine that actually fits your skin now, check us out at Arish BIO-NATURAL.